1. Your Data
We collect two basic types of information from You from Your use of the Website: Personal Data and Non-Personal Data.
2. Personal Data
“Personal Data” means any information relating to an identified or identifiable natural person; an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
As a general matter, You can browse the Website without submitting Your Personal Data to Us. However, there are a number of circumstances in which You may supply Us with Your Personal Data.
2.1 Data We Collect
We collect the following Personal Data from You:
2.2 How We Collect Data
The following are the most common ways in which You give Your Personal Data:
Participating in communities, chat rooms and comment threads, other fora, and other interactive services in the Website;
Submission of User Content on any part of the Website that permits it;
Any other place on the Website where You knowingly volunteer to give Personal Data.
- Registration for a Subscription;
- Signing up to receive e-mail newsletters or e-mail alerts from Us;
- Signing up to receive e-mail offers from Us or Our partners;
3. Personal Data On Or From Social Media
When You interact with the Website or Your Account through a social media platform, such as Facebook, Twitter, Tumblr, LinkedIn, YouTube, or Pinterest, We may collect the Personal Data that You make available to Us on that page including Your account ID or handle. We will comply with the privacy policies of the corresponding social media platform and We will only collect and store such Personal Data that We are permitted to collect by these social media platforms.
Please do NOT supply any other person’s Personal Data to Us, unless We prompt You to do so.
4 Use of Personal Data
We do NOT sell or license Your Personal Data to any third party.
In addition to the specific purposes for which We may process Your Personal Data set out in this clause, We may also process any of Your Personal Data where such processing is necessary for compliance with a legal obligation to which We are subject, or in order to protect Your vital interests or the vital interests of another natural person.
Specifically, We use Your Personal Data for the following:
- responding to Your queries and requests;
- investigating complaints;
- enforcing Our Terms and Conditions;
- as otherwise required or authorized by law or government agency.
- providing Goods and Services to You;
- providing tips, news and/or updates;
5. Sharing Of Personal Data
We may share your Personal Data with the following:
The suppliers and providers with whom We may share Your information include:
- Advertising services
- Social networking sites
- Analytics services
- IT service providers and web hosting companies
- Legal, auditing and other professional advisors or consultants
- Billing or data storage services
- Other Purposes.
In addition to the specific disclosures of Personal Data set out in this Section, We may disclose Your Personal Data where such disclosure is necessary for compliance with a legal obligation to which we are subject or to protect Our vital interests, Your vital interests, or the vital interests of another natural person. We may also disclose Your Personal Data where such disclosure is necessary for the establishment, exercise or defense of legal claims, whether in court proceedings or an administrative or out-of-court procedure.
6. Retaining and Deleting Personal Data
Personal Data that We process for any purpose shall not be kept for longer than is necessary for that purpose or those purposes.
We will retain Your Personal Data for a maximum period of 36 months.
In some cases, We can’t specify in advance the periods for which your data will be retained. In such cases, We will determine the period of retention based on our legitimate interests, namely the proper administration of Our Website and business.
Notwithstanding the other provisions of this Section, We may retain Your Personal Data where such retention is necessary for compliance with a legal obligation to which we are subject or to protect Your vital interests or the vital interests of another natural person.
7. Data Security
We follow generally accepted industry standards to protect the information submitted to Us, both during transmission and once We receive it. We maintain appropriate administrative, technical and physical safeguards to protect Personal Data against accidental or unlawful destruction, accidental loss, unauthorized alteration, unauthorized disclosure or access, misuse, and any other unlawful form of processing of the Personal Data in Our possession. This includes, for example, firewalls, password protection and other access and authentication controls.
We use HTTPS
HTTPS (Hypertext Transfer Protocol Secure) is an internet communication protocol that protects the integrity and confidentiality of data between your computer and www.better-lawn-care.com. The use of HTTPS makes sure your communication with us is:
Encrypted — The data you exchange with us is secure from eavesdroppers. That means that when browsing www.better-lawn-care.com, nobody can track your activities across multiple pages or steal the data exchange between your computer and www.better-lawn-care.com.
Integral — The use of HTTPS preserves the integrity of data. Your data cannot be modified or corrupted during transfer.
Authenticated — HTTPS protocol authenticates your communication with us. This ensures that you are always communicating with our servers.
However, no method of transmission over the Internet or method of electronic storage is 100% secure. We cannot ensure or warrant the security of any information You transmit to Us or store on the Website, and You do so at Your own risk.
We cannot guarantee that such information may not be accessed, disclosed, altered, or destroyed by a breach of our physical, technical, or managerial safeguards. If You believe Your Personal Data has been compromised, please contact us at info [at] better-lawn-care.com.
If We learn of a security systems breach, then We attempt to notify You electronically so that You can take appropriate protective steps. We may post a notice through the Website if a security breach occurs.
8. Non-Personal Data
Non-Personal Data includes information that does not personally identify You but may include tracking and usage information about Your location, demographics, and use of the Website and the internet.
When You interact with the Website, We may collect Non-Personal Data, and Our servers may automatically keep an activity log of Your use of the Website.
8.1 Generally, We collect and store the following Non-Personal Data:
Demographic information such as age, gender, and five-digit zip code as part of collecting Personal Data;
Device information about Your computer, mobile device, or another device you use to access the Website. This information may include IP address, geolocation information, unique device identifiers, browser type, browser language, and other transactional information;
Usage information about Your use of the Website. This information includes a reading history of the pages You view.
Additional “traffic information” such as access time, date of access, software crash reports, application errors, session identification number, access times, and referring site addresses.
Your search terms and search results.
Other information regarding Your use of the Website.
9. Use of Non-Personal Data
We may disclose or share Non-Personal Data (or other information, other than Personal Data) in any other manner that We deem appropriate or necessary.
Among other things, We will disclose Non-Personal Data to third parties to help Us determine how users use parts of the Website and who Our users are so We can improve the Website.
We will also disclose Non-Personal Data to Our partners and other third parties about how Our users collectively use the Website.
10. Personal & Non-Personal Data From Other Sources
We may also collect and store information about You that We receive from other sources to, among other things, enable Us to update and correct the information contained in Our database and to better customize Your experience on the Website.
11. Your Choices
In general, if You register on the Website, You may update the information You have provided to Us.
When You register on the Website, You may be able to indicate Your preferences regarding marketing communications. You may be able to change those preferences and select the categories of communications that interest You.
You will not be able to opt out of receiving certain service-related or transactional communications relating to the Website unless You cancel Your registration or subscription.
12. Your Right to Access
We provide You with reasonable access to the Personal Data that You may provide through the Website.
13. Your Right to Withdraw Consent
At any time, You may legitimately object to the processing of Your Personal Data, except if otherwise provided by applicable law. You may decline to share certain Personal Data with Us, in which case We may not be able to provide to You some of the features and functionality of the Website.
14. Your Right to Update, Correct or Delete
You may update, correct, or delete Your Account Data and preferences at any time by accessing Your Account settings page on the Website. If You wish to access or amend any other Personal Data We hold about You, or to request that We delete any information about You that We have obtained from an Integrated Service, You may contact Us.
Please note that while any changes You make will be reflected in active user databases instantly or within a reasonable period of time, We may retain all information You submit for backups, archiving, prevention of fraud and abuse, analytics, the satisfaction of legal obligations, or where We otherwise reasonably believe that We have a legitimate reason to do so.
We will however retain Your information needed for administrative and transactional communications.
15. California Privacy Rights
If You are a California resident, California Civil Code Section 1798.83 permits You to request and obtain from We, information regarding the disclosure of Your Personal Data to the third parties for direct marketing purposes in the preceding calendar year, free of charge, once a year.
California residents, who are under 18 and are registered users of We, are allowed to request and have removed, any content or information that they have posted publicly. However, in cases where the law does not require or allow the removal of information, this may not be applicable. This is under California Business and Professions Code Section 22581.
California Do Not Track Disclosure: We do not track the personally identifying information of Our users and visitors over time and across third-party websites to provide targeted advertising. We respond to Do Not Track (DNT) signals. However, some other third-party websites do keep track of Your browsing activities so that they can tailor the information or advertising they present to You. If You wish to opt-out of this tracking, You can enable privacy settings in Your browser.
16. No Personal Data From Children
We do not knowingly collect Personal Data from children under 13 years of age in the USA or 16 years of age in the European Union. The Website is not directed to children under the age of 13 in the USA or 16 in the European Union. We will not knowingly allow children under 13 in the USA or 16 in the European Union to register for or become users of the Website.
If You are under 13 in the USA or 16 in the European Union years of age, You should not provide Personal Data to Us.
If We discover that a child under the age of 13 in the USA or 16 in the European Union has provided Us with Personal Data and We do not have parental consent, We will immediately delete that child’s information.
A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.
Cookies may be either “persistent” cookies or “session” cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.
Cookies do not typically contain any information that personally identifies a user, but Personal Data that We store about You may be linked to the information stored in and obtained from cookies.
17.1 Cookie We Use
These are temporary cookies that contain no expiration date and are deleted after the user’s browser is closed. You will be required to log in again at the next session, where you will be treated as a new user.
Session cookies examples: Shopping cart, remembering previous actions, managing and passing security tokens, multimedia content player session cookies, load balancing session cookies and third-party social content plugin sharing cookies.
These are cookies that are saved in your browser until they are deleted by you or are deleted by your browser after they reach their expiration date.
Persistent cookies examples: Authentication, language selection, theme selection, favorites, internal site bookmarks, menu preferences, address and payment information.
Functionality cookies allow us to remember choices that have been made by you in order to create an experience that’s made to fit. These cookies safely store authentication and identification information, for example, your language selection or region.
Performance cookies allow us to collect information, such as the most used pages or error messages, in order to understand how you use our website and enable us to create a better user experience. All information collected by performance cookies is anonymous.
17.2 Purpose Of Using Cookies
17.3 Cookies Used by Our Service Providers
17.4 Managing Cookies
You can disable cookie tracking and learn more about the privacy policies of the third parties We use by visiting the following links:
Opt Out Page
18. Links To Or From Another Website
The Website may contain links to other sites operated by Our affiliates or third parties. Please be advised that the practices described in this
19. Public Areas
Please remember that any information You share in public areas, such as message boards or feedback sections, becomes public and anyone may take and use that information. Please be careful about what You disclose and do not post any Personal Data that You expect to keep private. Please consult the applicable guidelines, if any, for use of Our chat rooms and other community areas for more information.
20. Interest-Based Advertising
To help ensure that You receive ads that are relevant to Your interests on the Website, Our advertisers’ services, and elsewhere on the Internet, We and third parties (including service providers, advertisers, and advertising companies) may collect information about Your online activities over time and across different sites, apps, and devices. We and third parties may use that information to help understand audience segments. Advertisers may use the segments to determine the audience groups to which they wish to deliver particular ads. Through this process, We do not use information that directly identifies You.
Opt-Out. You can opt-out of receiving interest-based advertising on Your computer or laptop from some companies, including Us and Our service providers.
If You wish to opt-out of receiving interest-based advertising on Your mobile device, please see the advertising preferences information on support.apple.com for iOS devices or support.google.com for Android devices.
Opting out does not mean You will no longer receive advertising. It means that the company or companies from which You opted out will no longer deliver ads tailored to Your web preferences and usage patterns.
21. Changes And Updates
23. Our Details
If you have questions or concerns regarding this policy or if you need to make a request, please contact us at: